ASSESSMENT OF DIGITAL TRANSFORMATION OF ENTERPRISES OF THE AGRO-INDUSTRIAL COMPLEX IN KAZAKHSTAN: INNOVATIVE AND ENVIRONMENTAL ASPECTS

The purpose of this article is to develop a methodology for assessing the effectiveness of digitalisation in enterprises of the agro-industrial complex, based on theoretical and methodological approaches to analysing and evaluating the effectiveness of digitalisation. The object of this study is digitalisation processes in enterprises of the agro-industrial complex. The main task of digitalisation is to reduce the cost of production, improve its quality and competitiveness based on efficient use of resources and scientifically based approaches.
The stage of digitalisation is a natural continuation of the stages of industrialisation, mechanisation, and automation in the economy, and is directly related to them. Currently, the Ministry of Agriculture of the Republic of Kazakhstan considers only two main areas of digitalisation that either have a sufficiently prepared technical base or are urgently needed. The rationale for the impossibility of full digitalisation in the main agricultural sectors is also provided. The scientific study consists in the development of a methodology for assessing the effectiveness of digitalization of agro-industrial enterprises, is based on an integrated approach, including the use of statistical and expert assessments, involves calculating the level of digitalization and the index of Integral impact. on the introduction of digital technologies, taking into account the industry specifics of companies. It involves using the developed methodology to assess the development of the research direction, track the dynamics of its digitalisation, and conduct a comparative analysis with other enterprises in the industry. Economic and environmental efficiency of proposals - the method proposed by the author to assess the effectiveness of the agro-industrial complex, including at crop production enterprises, makes it possible to evaluate the rationality of the use of resources in the process of digital transformation of business processes of organizations.

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